Posthuman - Mobile Mast by JimJamGraphics
I love Vimeo. There’s no better place on the web to discover beautiful videos, and most of the best studios, artists, and directors are now present there.
Spend more than 5 minutes browsing, explore users’ collections and channels, and you’re sure to stumble upon a hidden gem sooner or later.
That’s exactly what happened to me with this hypnotic music video created by JimJamGraphics for Posthuman on their track Mobile Mast:
When I was approached by the band to make this video I was hooked on the hefty bass and the stomping beat. I wanted to make a video that captured the straight up dance aesthetic of the music but also slowly developed with subtle changes through out.
There was something about the track that made me want to play with the contrast of light reflecting and refracting through glass in a dark and moody room.
Since JimJamGraphics usually works with 3DsMax and After Effects, there’s a good chance this video was made using those same tools.
The recipe is simple: a single 3D scene made up of 13 cubes, with texture, color, and lighting changes in sync with the beat, and excellent editing.
What could have quickly become repetitive manages to stay engaging for the full 4 minutes, with a hypnotic touch and a gradual build-up.
Simple and effective ;)
About the author
I am the Founder of Mattrunks. I work as Creative Director and Motion Designer in my studio. I also create video tutorials to share my passion of motion.