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Blur animates Toshiba in red across 7 beautiful 3D spots

Avatar Mattrunks
Published on 13 August 2009
by Mattias Peresini

Blur is an animation studio specializing in breathtaking video game cinematics, such as those for Star Wars, Warhammer, and more recently Prototype.

But when it comes to advertising for a new line of Toshiba laptops, we can see that these folks also master the world of motion design perfectly. The result is a series of stunning spots mixing 3D, typography, rhythm, and fluidity, all declined across 7 themes:

Below are their various demo reels at the moment, divided into 3 categories: Animation, Commercial, and Design. I also recommend watching the game cinematics on their site — some of their productions are truly outstanding!

About the author

I am the Founder of Mattrunks.
I work as Creative Director and Motion Designer in my studio. I also create video tutorials to share my passion of motion.

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